Rare Beauty by Selena Gomez
Kind Words Matte Lipstick
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Color: Devoted - true red
Size 0.12 oz / 3.5 g
Matte finish - Standard size
Highlights
Vegan
Hydrating
Long-wearing
Matte Finish
Cruelty-FreeAbout the Product
Item 2798262
Only at Sephora
What it is: A buttery, pigment-rich, soft matte lipstick, available in a range of wearable shades, that hugs lips in pure comfort all day.
Formulation Type: Lipstick
Benefits: Hydrating and Long-wearing
Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, and triclosan. It is also vegan, cruelty-free, and comes in recyclable packaging.
What Else You Need to Know: Selena wanted to create a classic lipstick that’s truly comfortable. This innovative, flexible formula moves with your lips for cushiony, pigment-rich color that lasts all day while keeping lips soft, nourished, and moisturized—available in the same 10 made-to-match shades as the Kind Words Matte Lip Liner.
Clinical Results: In an independent consumer study of 53 people:
- 100% said lips look and feel smooth, fuller, and more plump
- 100% said lips feel soft and conditioned, not dry or cakey
- 100% said it doesn’t feather or bleed
Formulation Type: Lipstick
Benefits: Hydrating and Long-wearing
Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, and triclosan. It is also vegan, cruelty-free, and comes in recyclable packaging.
What Else You Need to Know: Selena wanted to create a classic lipstick that’s truly comfortable. This innovative, flexible formula moves with your lips for cushiony, pigment-rich color that lasts all day while keeping lips soft, nourished, and moisturized—available in the same 10 made-to-match shades as the Kind Words Matte Lip Liner.
Clinical Results: In an independent consumer study of 53 people:
- 100% said lips look and feel smooth, fuller, and more plump
- 100% said lips feel soft and conditioned, not dry or cakey
- 100% said it doesn’t feather or bleed
Trimethylsiloxysilicate, Isohexadecane, Synthetic Wax, Mica, Ethylhexyl Palmitate, Isododecane, Microcrystalline Wax (Cera Microcristallina/Cire microcristalline), Polybutene, Silica, C13-15 Alkane, VP/Hexadecene Copolymer, Copernicia Cerifera (Carnauba) Wax (Copernicia Cerifera Cera/Cire de carnauba), Paraffin, Ethylene/Propylene Copolymer, Fragrance (Parfum), Caprylyl Glycol, Glyceryl Caprylate, Helianthus Annuus (Sunflower) Seed Oil, Gardenia Florida Fruit Extract, Nelumbo Nucifera Flower Extract, Nymphaea Odorata Root Extract, Linalool, Red 7 (CI 15850), Yellow 6 Lake (CI 15985), Titanium Dioxide (CI 77891), Iron Oxides (CI 77491).
Suggested Usage:
-Apply directly to your lips for the most intense payoff.
-For just a touch of soft matte color, apply with your finger in a blotting motion.
-To help shape and define lips, first line them with Rare Beauty by Selena Gomez’s Kind Words Matte Lip Liner (sold separately).
-For even longer wear, define and fill in your lips with the Kind Words Matte Lip Liner, then layer lipstick on top.
-Apply directly to your lips for the most intense payoff.
-For just a touch of soft matte color, apply with your finger in a blotting motion.
-To help shape and define lips, first line them with Rare Beauty by Selena Gomez’s Kind Words Matte Lip Liner (sold separately).
-For even longer wear, define and fill in your lips with the Kind Words Matte Lip Liner, then layer lipstick on top.
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Created by Selena Gomez, Rare Beauty is challenging unrealistic standards of perfection. In Selena’s own words, “It’s not about being someone else, but being who you are.” This is makeup made to feel good in, without hiding what makes you unique. Airy and breathable, our skin-loving formulas go on easy for adjustable coverage and a fresh finish that always looks like you.