Ocean Scented Shampoo

What it is: A paraben- and silicone-free shampoo for fine hair with Japanese-sourced Depsea Water that gently cleanses while creating lightweight, long-lasting volume.

Hair Type: Fine

Hair Texture: Coily, Curly, Straight, and Wavy

Hair Concerns:
- Shine
- Volumizing

What it is: A daily sea salt shampoo, infused with minerals and sea botanicals, that builds buoyant body and sea-breezy texture.

Hair Type: Fine and Medium

Hair Concerns:
- Volumizing
- Curl-Enhancing

Key Benefits:
- Adds texture
- Softens
- Adds volume

Highlighted Ingredients:
- Mineral Blend: Gives hair soft, beachy texture.
- Sea Botanical Blend: Formulated with sea fennel extract and kelp extract.

Ingredient Callouts: Free of parabens, formaldehydes, phthalates, and mineral oil. It is also vegan and cruelty-free.

What Else You Need to Know: The shampoo is formulated with a mineral blend of magnesium sulfate and sodium chloride which gives hair soft,

What it is: A weekly clarifying shampoo that lifts away product residue, excess oil, and built-up pollutants that can weigh your hair down.

Hair Texture: Straight, Wavy, and Curly

Hair Type: Fine, Medium, and Thick

Hair Concerns:
- Oily Scalp

Key Benefits:
- Addresses scalp care
- Thoroughly cleanses hair
- Removes unwanted oil

Highlighted Ingredients:
- Panax Ginseng Root: Cleanses the scalp and encourages healthy hair and scalp.
- Rosmarinus Officinalis (Rosemary) Leaf Extract: Acts as a scalp stimulate.
- Salvia Officinalis (Sage) Leaf Extract: A natural clarifying agent that supports the scalp and hair shaft.

Ingredient Callouts: Free of parabens, formaldehyd

What it is: A multi-benefit shampoo that adds moisture, shine, bounce, and smoothness while nourishing the scalp for stronger, healthier-looking hair.

Hair Type: Medium and Thick

Hair Texture: Straight, Wavy, Curly, and Coily

Hair Concerns:
- Dryness
- UV Protection
- Color Safe

What it is: A gentle shampoo that helps balance scalp moisture and nurtures hair and scalp.

Hair Texture: Straight, Wavy, Curly, and Coily

Hair Type: Fine, Medium, and Thick

Hair Concerns:
- Shine
- Color Safe
- Flaky/Dry Scalp

Highlighted Ingredients:
- Royal Sugar Kelp
- Pacific Sea Kelp
- Green Microalgae

Ingredient Callouts: Free of parabens, formaldehydes, phthalates, and mineral oil. It is also cruelty-free.

What Else You Need to Know: This is a mindfully crafted evolution of Bumble and bumble’s original Seaweed Shampoo formula. This shampoo washes away dirt, excess oil, and product buildup without stripping and is infused with a nutrient-rich trio of r

What it is: A charcoal-infused, gel-to-foam shampoo that rids hair of oil, dirt, odor, and sweat while replenishing moisture and reviving volume.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Oily Scalp
- Flaky and Dry Scalp
- Scalp Build Up

Key Benefits:
- Removes dirt, odor, and sweat
- Promotes a healthier scalp
- Enriches hair with antioxidants

Highlighted Ingredients:
- Pink Clay and Charcoal: Absorbs dirt, odors, and oil.
- Indian Cress Stem Extract: Enriches hair with antioxidants for a healthier scalp.
- Sea Buckthorn: Superfruit loaded with vitamin C, vitamin A, and fatty acid omega-7.

Ingredient Cal

What it is: A lightweight volumizing shampoo that uplifts and amplifies hair for instant fullness by removing buildup and delivers hydration for soft, moveable volume.

Hair Texture: Straight, Wavy, Curly, and Coily

Hair Type: Fine and Medium

Hair Concerns:
- Color-safe
- Dryness
- Volumizing

Key Benefits:
- Cleans hair
- Preps for volume
- Lightweight hydration

Highlighted Ingredients:
- Formulated with Panthenol (Pro-Vitamin B5): Hydrates hair.

Ingredient Callouts: Free of parabens, formaldehydes, phthalates, and mineral oil. It is also cruelty-free.

What Else You Need to Know: This volumizing shampoo instantly uplifts hair by removing buildup

What it is: This clinically proven dry shampoo formula has superior oil removal and control that extends styles and time between washes.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Oily Scalp

Key Benefits: 
- Cleans and refreshes roots

- Removes oil and revitalizes greasy strands

- Removes odor and extends time between wash days

What it is: A clarifying shampoo that deeply cleanses away dirt, oil, and product buildup with apple cider vinegar while keratin helps strengthen hair.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Oiliness
- Shine
- Flaky, Dry Scalp

Key Benefits:
-Cleanses Without Stripping
- Removes Product Buildup
- Adds Softness and Shine

Formulation: Liquid

Highlighted Ingredients:- Chelating Agents: Helps remove hard water deposits and impurities.
- Apple Cider Vinegar: Helps exfoliate and remove flakes, residue, and buildup, keeping hair healthy and shiny.
- Hydrolyzed Keratin: Helps soften, smooth, frizz and add shine.

What it is: A clarifying shampoo that deeply cleanses away dirt, oil, and product buildup with apple cider vinegar while keratin helps strengthen hair.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Oiliness
- Shine
- Flaky, Dry Scalp

Key Benefits:
-Cleanses Without Stripping
- Removes Product Buildup
- Adds Softness and Shine

Formulation: Liquid

Highlighted Ingredients:- Chelating Agents: Helps remove hard water deposits and impurities.
- Apple Cider Vinegar: Helps exfoliate and remove flakes, residue, and buildup, keeping hair healthy and shiny.
- Hydrolyzed Keratin: Helps soften, smooth, frizz and add shine.