Style Curly Hair

What it is: A lightweight, all-in-one curl styler for bouncy, glossy, defined, frizz-free waves and curls.

Hair Texture: Wavy and Curly

Hair Type: Fine and Medium

Hair Concerns:
- Curl-Enhancing
- Dryness
- Frizz

Key Benefits:
- Weightless hydration for springy curls
- Crunch-free, defined, and glossy, frizz-free results
- One-step solution for perfect, frizz-free curls

Highlighted Ingredients:
- Proprietary Tri-polymer Complex: Moisturizes, conditions, adds spring-like bounce and shine to curls.
- Hydrolyzed Keratin: Moisturizes and helps repair dry, fragile hair.
- Glycerin: Maintains hydration for healthy-looking, shiny curls.

Ingredient Callouts: Free of

What it is: A nourishing, multi-use hair and scalp oil that strengthens, easily detangles, and reduces breakage for softer, non-greasy curls with enhanced shine.

Hair Type: Fine, Medium, and Thick

Hair Texture: Wavy, Curly, and Coily

Hair Concerns:
- Curl Enhancing
- Damage/Split Ends/Breakage
- Frizz

What it is: A styling kit for great-looking curls on the go.

Hair Type: Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Curl-Enhancing
- Hold
- Color Safe

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. These products are also cruelty-free and come in recyclable packaging.

What Else You Need to Know: This supreme curl-styling trio includes three of the brand’s bestsellers in mini sizes for you to test out while enhancing your curls anytim

What it is: A lightweight glossing gel for wavy and curly hair that shapes, shines, and defines while providing natural hold and all-day memory.

Hair Type: Fine, Medium, and Thick

Hair Texture: Coily, Curly, and Wavy

Hair Concerns:
- Curl Enhancing
- Shine
- Frizz

What it is: An easy-glide flat iron that waves, curls, or straightens while taming frizz, boosting volume, and adding shine.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Key Benefits:
- A multitasking tool that waves, curls, or straightens 
- Ceramic nano-coated 1" plates for a frizz-free finish that lasts
- Four precise temperature settings for every hair type and texture

What Else You Need to Know: This flat iron utilizes floating plate technology to effortlessly compress and glide through hair for snag-free styling. 

What it is: A scalp-balancing, hair-nourishing routine for all hair types, including color-treated hair.

Hair Texture: Straight, Wavy, Curly, and Coily

Hair Type: Fine, Medium, and Thick

Hair Concerns:
- Damage, Split Ends, and Breakage
- Dandruff
- Dryness

Key Benefits:
- Nourishes and exfoliates scalp
- Eliminates split ends and breakage
- Tames frizz

Highlighted Ingredients:
- Castor Oil: Supports healthy hair growth.
- Papaya Enzymes: Effectively detoxifies the scalp by removing product buildup.
- Guava Fruit: Protects from UV, adds shine, and maintains vibrant colors.

Ingredient Callouts: These products are vegan, gluten-free, cruelty-free, and come in

What it is: A three-piece discovery set of Oribe bestsellers in generous travel-ready sizes, featuring the Dry Texturizing Spray and Gold Lust Repair & Restore Shampoo and Conditioner.

Hair Type: Fine, Medium, and Thick

Hair Texture: Coily, Curly, Straight, and Wavy

Hair Concerns:
- Dryness
- Color Safe
- Damage, Split Ends, and Breakage

What it is: A high-gloss toning formula that neutralizes brassy, yellow, or orange tones and revives warm shades while restoring vibrancy, shine, and softness.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Shine
- Color Safe
- Brassiness

Key Benefits:
- Restores Shine and Softness
- Revives and Enhances Warm Tones
- Neutralizes Brassy or Yellow Tones

Highlighted Ingredients:
- Oat Milk: Smooths and softens hair.
- Camellia Oil: Conditions and nourishes hair.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, h