Smoothing Hair Gels

What it is: A nourishing gel-oil that is enhanced with a rich blend of oils and butters to elongate curls while adding hydration, bounce, and protection against humidity.

Hair Type: Fine, Medium, and Thick

Hair Texture: Wavy, Curly, and Coily

Hair Concerns:
- Curl-Enhancing
- Dryness
- Frizz

What it is: A styling gel-cream with light, buildable hold and zero residue that smooths and polishes strands and can be brushed out without washing.

Hair Type: Straight, Wavy, and Curly

Hair Texture: Fine and Medium

Hair Concerns:
- Frizz
- Hold
- Shine

Key Benefits:
- Smooths frizz and flyaways
- Polishes hair and adds shine
- Moisturizes and strengthens strands

Highlighted Ingredients:
- Tsubaki Seed Oil: Intensely moisturizes, adds shine, and strengthens strands without adding weight.
- Jojoba Milk: Smooths and softens.
- Film-Form Polymer: Holds hair in place for a polished finish without stiffness.

What it is: A high-performance, strong-hold styling gel made with bamboo sap water, great for sleek ponytails, slick backs, updos, and topknots.

Hair Texture: Straight, Wavy, Curly, and Coily

Hair Type: Fine, Medium, and Thick

Hair Concerns:
- Frizz
- Hold and Style Extending

Key Benefits:
- Provides all-day, crunch-free hold
- Adds shine
- Reduces frizz

Highlighted Ingredients:
- Fenty Beauty by Rihanna’s Proprietary Complex, Replenicore-5: Clinically tested to visibly repair and strengthen, hydrate, smooth, and protect.
- Bamboo Sap Water: Known to hydrate dry hair.

Ingredient Callouts: This product is vegan, gluten-free, cruelty-free, and comes in recycl

What it is: A high-hold flexible styling gel that provides the benefits of a flexible, long-lasting hold without crunch or flaking.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Frizz
- Hold

Key Benefits:
- Provides a long-lasting hold
- Firm hold
- Does not flake

Highlighted Ingredients:
- Coconut Oil: Enhances moisture and offers frizz control.
- Olive Oil: Moisturizes and adds shine and softness.
- Marula Oil: Provides frizz control.

What Else You Need to Know: Lock your style in place with this high-hold, sleeking gel. It provides the benefits of a flexible, long-lasting hold without crunch or flaking.

What it is: A flexible strong-hold gel that provides long-lasting hold without breaking or drying hair and nourishes hair while creating a slick look.

Hair Type: Wavy, Curly, and Coily

Hair Concerns:
- Curl-Enhancing
- Hold
- Color Safe

Key Benefits:
- Long-lasting hold without damaging curls, coils, or tight textures
- Gives luscious slippage to easily distribute through the hair
- Infused with sea moss, aloe vera, and chia seeds to fortify and nourish curls

Highlighted Ingredients:
- Irish Moss
- Flaxseed Oil
- Castor Oil

What it is: An extreme-strong-hold styling gel that gives all curl types long-lasting definition, humidity protection, and added shine.

Hair Type: Fine, Medium, and Thick

Hair Texture: Wavy, Curly, and Coily

Hair Concerns:
- Curl-Enhancing
- Hold & Style Extending
- Frizz

What it is: An extreme-strong-hold styling gel that gives all curl types long-lasting definition, humidity protection, and added shine.

Hair Type: Fine, Medium, and Thick

Hair Texture: Wavy, Curly, and Coily

Hair Concerns:
- Curl-Enhancing
- Hold & Style Extending
- Frizz

What it is: A medium-hold modeling gel with an anti-frizz effect and glossy finish.

Hair Texture: Straight, Wavy, Curly, and Coily

Hair Type: Fine, Medium, and Thick

Hair Concerns:
- Curl Enhancing
- Frizz
- Hold & Style Extending

Key Benefits:
- Creates structured, wet-looking curls
- Holds sleek styles for hours and protects against humidity
- Dries quickly and eliminates frizz

Ingredient Callouts: Free of parabens. It is also vegan.

What Else You Need to Know: This medium-hold, frizz-eliminating gel creates sleek looks while boosting the volume, texture, and elasticity of curls. It protects against the damaging effects of humidity, keeping hair smooth and stylish

What it is: A medium-hold styling gel that delivers weightless definition and volume to all curl types while minimizing scalp buildup.

Hair Type: Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Curl-Enhancing
- Hold

Key Benefits:
- Defines Curls
- Delivers Flexible Hold
- Tames Frizz

Highlighted Ingredients:
- Hyaluronic Acid: Weightlessly hydrates hair.

Ingredient Callouts: Free of parabens, phthalates, mineral oil, and sulfates SLS & SLES. It is also vegan, gluten-free, and cruelty-free.

What Else You Need to Know: This medium-hold gel has a lightweight formula that easily and evenly coats your hair—without causin