Natural Colour Lipstick

What it is: A clean customizable lip palette in four flattering matte-suede shades made with 100 percent natural pigments.

Highlighted Ingredients:
- Plant-Derived Oil Blend: Nourishes, softens, and boosts hydration.
- Biomimetic Peptides: Visibly boost lip volume and firmness.
- Vegetable-Derived Blend: For a clean, cushiony base without the need for preservatives or petrolatum.

Ingredient Callouts: These products are vegan, gluten-free, and cruelty-free.

What Else You Need to Know: Packed with lip nourishing and volume boosting actives that plump and moisturize lips, each Lip Suede shade can be worn alone or custom mixed for endless possibilities.

What it is: A clean, handcrafted lipstick with high-impact color and supreme hydration for all-day wear and care.

Highlighted Ingredients:
- Apricot Seed Oil: Locks in moisture.
- Castor Seed Oil: Softens and soothes.
- Mango Seed Butter: Boosts elasticity.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban. This product is also cruelty-free and gluten-free, and comes in recyclable packaging.

What Else You Need to Know: Clean color, big impact.

What it is: An ultra-hydrating, ultra-comfortable lipstick that gives lips a natural, fuller-looking pout with a dewy finish.

Highlighted Ingredients:
- Maxi-lip™: Supports collagen production to plump with lasting effects (when used regularly).
- Hydraberry: Hydrates and moisturizes.
- Sea Fennel: Contains vitamins A, C, E, and conditioning properties that help improve the texture of your lips.

Ingredient Callouts: It is vegan and gluten-free.

What it is: A moisture-boosting lip balm infused with rose oil for a soothing effect.

Formulation Type: Lip Balm & Treatment

Benefits: Hydrating

Highlighted Ingredients:
- Rose Oil: Soothes and hydrates lips with an abundance of antioxidants.

Ingredient Callouts: This product is cruelty-free.

What Else You Need to Know: Featuring a custom-dome tip for easy application, this unique oil-balm melts into lips on contact, leaving a sheer tint of color with wet, glossy shine. Swipe once for sheer, juicy color or layer for more payoff.

What it is: A lightweight, blurring formula that adds a subtle blush of color to enhance your natural lips.

Formulation Type: Lipstick / Lip Balm & Treatment

Benefits: Hydrating

Highlighted Ingredients:
- Coconut Emollient: Moisturizes and nourishes lips.
- Tocopheryl Acetate: Leaves lips looking and feeling conditioned.
- Patented Blurring Technology: Reduces the look of fine lines.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, cruelty-free, and comes in recyclable p

What it is: A clean, hydrating, satin cream plumping lipstick enriched with MAXI-LIP™ for clinically proven plumping benefits.

Formulation Type: Lipstick

Benefits: Hydrating, Plumping

Highlighted Ingredients:
- MAXI-LIP™: Improves lip condition, softness, comfort, and hydration.
- Jojoba Oil: Hydrates.
- Olive Oil: Hydrates and nourishes.

Ingredient Callouts: This product is vegan and cruelty-free.

What Else You Need to Know: This formula is 94 percent natural with saturated pigments and fortified with nourishing jojoba and olive oils for comfort, glide, creaminess, and hydration. Infused with MAXI-LIP™, lips are nourished and softened. With consistent use, lipstick is s

What it is: An easy-to-wear, buildable, soft-matte liquid lipstick and liquid blush in one.

Formulation Type: Liquid Lipstick

Benefits: Hydrating

Highlighted Ingredients:
- Peony Extract:Up to 12 hour comfort.
- Amino Acids
-Lightweight finish. Roma-Light Complex:Color-boosting pearls for a radiant finish.

What Else You Need to Know: This runway-inspired, liquid-matte color for lips and cheeks is layerable for natural makeup or intense color impact. Its lightweight formula has pigments designed for better affinity with lips, delivering buildable lipstick color. When applied to cheeks, this liquid blush gives subtle color and glow.