Best Smelling Shampoo And Conditioner

What it is: A juice-and-smoothie-inspired shampoo and conditioner duo packed with vitamins and minerals to support healthy hair and scalp, plus a unique papaya enzyme known to help balance oil production.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Oiliness
- Shine
- Color Safe

Key Benefits:
- Cleanses and conditions hair with vitamins and minerals
- Helps balance oil production with papaya enzymes
- Clean and naturally derived, formulated 6-Free™, and made with Briogeo’s proprietary NOVA Complex®, which supports healthy hair

What it is:
A daily shampoo with a unique blend of botanicals and a proprietary thickening complex.

What it is formulated to do:
This daily shampoo helps hair to look thicker and fuller while keeping the scalp healthy and flake-free. A potent body-building blend of botanicals and a proprietary thickening complex called Expansion Technology helps hair to look healthy and full.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
PureScience formulas lock in nature's best using certified organic ingredients without parabens, fragrance, or colorants. This product is cruelty-free and dermatologist tested.

What it is: An ultra-violet, anti-brass purple shampoo that instantly neutralizes brassy undertones in lightened, cool blonde, bleached, or gray hair while also strengthening hair with hyaluronic acid.

Hair Type: Fine, Medium, and Thick

Hair Texture: Straight, Wavy, Curly, and Coily

Hair Concerns:
- Brassiness
- Color Safe
- Damage/Split Ends/Breakage

What it is: A shampoo that rebuilds damaged hair with each use, gently dissolving daily buildup while filling in cracks of damage to leave hair healthy, soft, and supple.

Hair Type: Fine, Medium, and Thick

Hair Texture: Straight and Wavy

Hair Concerns:
- Damage/Split Ends/Breakage
- Dryness
- Color Fading

What it is: A shampoo that rebuilds damaged hair with each use, gently dissolving daily buildup while filling in cracks of damage to leave hair healthy, soft, and supple.

Hair Type: Fine, Medium, and Thick

Hair Texture: Straight and Wavy

Hair Concerns:
- Damage/Split Ends/Breakage
- Dryness
- Color Fading

What it is: A gentle, thoroughly cleansing, daily shampoo that hydrates and balances, creating the perfect foundation for both air-drying and styling.

Hair Texture: Straight, Wavy, Curly, and Coily

Hair Type: Fine, Medium, and Thick

Hair Concerns:
- Dandruff
- Flaky, Dry Scalp
- Scalp Buildup

Key Benefits:
- Is a gentle daily cleanser with a rich lather
- Supports a balanced, hydrated scalp and leaves hair in its healthiest state
- Strengthens and reinforces hair’s health

Highlighted Ingredients

What it is: Treatment Shampoo with Rosemary Oil, Plant Proteins + Essential Ceramides to help strengthen hair. Signature scent of Rosemary. Dermatologist-Tested.

Hair Texture: Straight, Wavy, Curly, and Coily

Hair Type: Fine, Medium, and Thick

Hair Concerns:
- Anti-Aging

- Thinning

- Color Safe

Key Benefits: 
- Helps strengthen hair

- Helps minimize breakage

- Helps restore the protective scalp barrier

Highlighted Ingredients:
- Pure Rosemary Oil: Helps minimize hair thinning.

What it is: A green-juice-inspired, sulfate-free shampoo packed with vitamins, minerals, and nutrients to quench parched, dull strands and support healthy hair.

Hair Type: Straight, Wavy, and Curly

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Dryness
- Shine
- Color Safe

Key Benefits:
- Provides a hydrating cleanse
- Enriched with vitamins and minerals to support hair and scalp health
- Clean and naturally derived, formulated 6-free™, and made with a proprietary NOVA Complex® that supports healthy hair

Formulation: Liquid

Highlighted Ingredients:
- Matcha: Protects against environmental damage with a rich concentration of antioxidants.

What it is: A nourishing, smoothie-inspired shampoo with vitamins, minerals, and nutrients to quench parched, dull strands and support healthy hair.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Dryness
- Shine
- Color Safe

Key Benefits:
- Provides a hydrating cleanse
- Enriched with vitamins and minerals to support hair and scalp health
- Clean and naturally derived, formulated 6-free™, and made with a proprietary NOVA Complex® that supports healthy hair

Formulation: Liquid

Highlighted Ingredients:
- Banana: Nurtures and protects hair with potassium and antioxidants.

What it is: An exfoliating, sulfate-free scrub that lifts away impurities and buildup while balancing and soothing an itchy, irritated scalp (whether oily or dry).

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Dryness
- Oiliness
- Flaky, Dry Scalp

Key Benefits:
- Detoxifies and removes buildup, oil, and impurities
- Hydrates, balances, and soothes an itchy, irritated, and flaky scalp
- Clean and naturally derived, formulated 6-free™, and made with a proprietary NOVA Complex® that purifies, nourishes, and refreshes

Formulation: Scrub