COLOR WOW 
Cult Favorite Firm + Flexible Hairspray

What it is: A unique, non-sticky, and flexible hairspray that won't yellow or darken hair and is formulated with UV and heat protection.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Hold
- Color Safe
- UV Protection

Key Benefits:
- Brushable, flexible, and non-stiff hold
- Won’t yellow, tarnish, or cloud color
- Provides UV protection

Highlighted Ingredients:
- Styling Copolymer Blend: A brushable, flexible polymer prevents yellowing or darkening of hair.
- Hydrolyzed Keratin: Strengthens and protects against breakage.
- UV-Protectant Ethylhexyl Methoxycinnamate: Provides UV protection.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also gluten-free, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: Made without typical ingredients that can yellow, darken, or dull color, this lightweight hairspray gives firm but flexible hold and won’t stiffen, so you can brush and shape hair without fear of over-applying. Hydrolyzed keratin strengthens hair, while a UV protectant keeps your color tone true.