Mauve Lip Gloss

What it is: A hydrating, nonsticky, long-lasting lip gloss that cushions lips all day with soft, nourishing color and shine.

Formulation Type: Lip Gloss

Benefits: Hydrating

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, and sulfates SLS & SLES. It is also vegan and cruelty-free.

What Else You Need to Know: Like a lip mask in a gloss, this ultra-cushiony, comfortable formula hugs lips with nourishing hydration while visibly plumping them with buildable color and shine. Made with a botanical blend of lotus, gardenia, and white waterlily, it also helps soothe, calm, and nourish lips.

What it is: A cult-fave lip gloss, now with pure, creamy color and incredible shine, that instantly leaves lips looking smoother and more voluminous.

Formulation Type: Lip Gloss

Ingredient Callouts: Free of parabens and phthalates. It is also gluten-free, and cruelty-free.

What Else You Need to Know: The favorite feel-good, look-great lip gloss now comes in medium- to full-coverage color and zero shimmer. It’s buildable with full-intensity pigment and brilliant shine. The XXL wand applies in just one swipe with a non-sticky feel. It has an addictive peach-vanilla scent plus vitamin A to nourish lips.

What it is: A hydrating, cushiony, serum-like formula that glides on effortlessly and delivers the color intensity of a lipstick with the brilliance of a gloss.

Formulation Type: Lip Gloss

Benefits: Hydrating, Long-wearing

Highlighted Ingredients:
- Castor Oil: Softens and visibly plumps lips with a rich supply of omega fatty acids.
- Sunflower Seed Oil: Delivers balm-like hydration.
- Rosemary Leaf: Conditions.

Ingredient Callouts: This product is vegan and cruelty-free.

What Else You Need to Know: This nonsticky, hydrating formula delivers a non-feathering pop of color with high shine in one swipe. It’s enriched with nurturing oils and herbal extracts to visibly rejuvenate your l

What it is: An ultra-moisturizing lip gloss formulated with an innovative gel system for a smooth, easy glide and long-lasting wear.

Formulation Type: Lip Gloss

Benefits: Hydrating, Long-wearing, Plumping

Highlighted Ingredients:
- Avocado Oil: Provides softer, smoother lips.

Ingredient Callouts: Free of parabens and mineral oil. It is also vegan, gluten-free, and cruelty-free.

What Else You Need to Know: This is a lusciously soft and conditioning lip shine with nourishing, balm-like benefits and a subtle rosy tint. This high-shine gloss adds a diamond-bright dimension to any look. It is enriched with soothing avocado oil. The cushiony, gel-like consistency keeps lips soft, supple, and smooth t

What it is:
A bestselling lip gloss that boldly creates the appearance of fuller lips with a tantalizing tingle in a high-shine, shimmering finish.

What it does:
This bestselling lip gloss delivers mesmerizing shine with a refreshing, tingly sensation. A unique peptide complex helps to create a voluminous lip look, while vitamins A and E provide lasting moisture for soft and luscious lips. It’s available in a vast range of shades and sparkly, pearlescent, or shimmering finishes that transform your look in a single swipe.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What it is: A glossy, shiny, juicy formula that drenches lips in a slick, wet-look finish for lips that speak volumes.

Formulation Type: Lip Gloss

Benefits: Hydrating

Highlighted Ingredients:
- Maracuja: Smooths.
- Hyaluronic Acid: Hydrates.
- 10+ Superfruit Complex: Nourishes.

Ingredient Callouts: Free of formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, sulfates SLS & SLES, triclocarban, triclosan. It is also cruelty-free.

What Else You Need to Know: This all-in-one mirror-shine balm, gloss, and color drenches lips in a slick, wet-look finish for lips that speak volumes. Enriched with hyaluronic acid and a blend of over ten superfruits