Virtue 
Volumizing Full Shampoo for Fine Hair

Highly rated by customers for: , ,

$42.00get it for $39.90 (5% off) with Auto-Replenishor 4 payments of $10.50 with Klarna or afterpay or paypal

Size: 8 oz/ 240 mL

Standard size

Mini size

or to enjoy

FREE standard shipping

.

Highlights

Without ParabensWithout Parabens
VeganVegan
Without Sulfates SLS & SLESWithout Sulfates SLS & SLES
Good for: VolumeGood for: Volume

About the Product

Item 2277127

What it is: A luxurious shampoo that dissolves excess oil, lifts the roots, and plumps each strand for weightless, long-lasting body.

Hair Type: Fine and Medium

Hair Texture: Straight and Wavy

Hair Concerns:
- Volumizing
- Damage/Split Ends/Breakage
- Oily Scalp

Key Benefits: Cleans, Nourishes, and Volumizes

Formulation: Lightweight Liquid

Highlighted Ingredients:
- Phospholipids: Help fight frizz and protects against humidity.
-Alpha Keratin 60ku®: a healing protein that’s identical to the keratin that makes up 90% of our hair. It repaves and refills keratin, repairing damaged hair with each use.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban, and contains less than one percent of synthetic fragrances. This product is also vegan, cruelty-free, and gluten-free, and comes in recyclable packaging.

What Else You Need to Know: Infused with a first-of-its-kind Alpha Keratin 60ku® protein, Full Shampoo was specifically developed to add volume and density to fine, limp hair strands. This extraordinarily lightweight formula helps build volume from the inside out and will continue to improve the health of hair over time.

Clinical Results: In a consumer perception study of 55 women who used Full Shampoo and Conditioner for 1 week, after 7 uses:
- 84% of women said their hair felt thicker
- 87% of women said their hair had more body
- 86% of women said their hair looked fuller
-Phospholipids: Help fight frizz and protects against humidity.

Aqua (Water, Eau), Sodium Cocoyl Isethionate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Glycerin, Sodium Methyl Cocoyl Taurate, Cocamide Mipa, Alpha Keratin, Panthenol, Centella Asiatica Meristem Cell Culture, Hydrolyzed Adansonia Digitata Seed Oil, Palmitamidopropyltrimonium Chloride, Coconut Acid, Peg-200 Hydrogenated Glyceryl Palmate, Sodium Chloride, Guar Hydroxypropyltrimonium Chloride, Polyquaternium-7, Peg-7 Glyceryl Cocoate, Ethylhexylglycerin, Sodium Dilauramidoglutamide Lysine, Xanthan Gum, Parfum (Fragrance), Propanediol, Phenoxyethanol, Chlorphenesin, Disodium Edta, Citric Acid, Sodium Benzoate, Benzyl Alcohol, Potassium Sorbate, Sodium Hydroxide.
Suggested Usage:
-Work a quarter-size amount of shampoo into a lather between palms.
-Apply to wet hair and massage into scalp, starting at the nape of your neck, and work the lather through ends.
-Rinse thoroughly.
-Follow with Virtue Full Conditioner (sold separately).
-Can be used daily.

Similar Products

Price
Rating
Ingredient Highlights
VirtueVolumizing Full Shampoo for Fine Hair
$42.00
298
Without Parabens, Vegan, Without Sulfates SLS & SLES, Good for: Volume
VirtueVolumizing Full Conditioner for Fine HairSee Details
$18.00 - $44.00
236
Vegan
BondiBoostHair Thickening Therapy Volumizing ShampooSee Details
$30.00
840
Clean at Sephora, Vegan
DavinesVOLU Volumizing Shampoo for Fine HairSee Details
$34.00
72
Vegan
Fable & ManeVolumizing Shampoo for Fine, Dry, Thinning HairSee Details
$30.00
456
Alcohol Free, Clean at Sephora, Cruelty-Free, Paraben-free, Silicone Free, Sulfate-free, Vegan
amikaBig Hit Volumizing ShampooSee Details
$28.00
819

Use It With

See It in Real Life

Mention @sephora for a chance to be featured or upload to Gallery.

Virtue creates innovative hair-care products that transform the way people feel about their hair and themselves with the only reparative, patented, 100% bioidentical protein born from regenerative medicine, Alpha Keratin 60ku. This powerhouse protein is the only one of its kind that can holistically refill keratin lost due to daily damage, reinforcing hair’s strength and making all hair types healthier and more hydrated.

Shop all Virtue