Trending Products

Sephora customers often prefer the following products when searching for Trending Products.

Check out the latest trending beauty products at Sephora! Learn more about makeup, skincare, fragrance, and haircare products that are taking social media by storm.

$16.00

I have an itchy scalp and have been trying sulphate free products to alleviate it, and this product has helped with that....This product helped keep my frizz in check, during humid weather in Cali

$16.00

I have thick, coarse curly hair and this noticably controlled the frizz associated with curly hair ... like all bumble products smells amazing .... but the price for the full size ... ouch...I always love B&B hair products but not this one.

$36.00

I have tried multiple purple conditioners and they I notice a trend, some would be great conditioner but ok toner, and others would be great toners but ok conditioner. ...I received this product for free from Influenster and L'Oreal in exchange for my honest review: I'm back to blonde again, so I've reintroduced toning products to help remove the brassiness that develops over time.

What it is: A professional purple conditioner with amino acids and magnesium to intensely nourish and neutralize unwanted yellow tones in virgin and color-treated white, grey, or blonde hair.

Hair Texture: Straight, Wavy, Curly, and Coily

Hair Type: Fine, Medium, and Thick

Hair Concerns:
- Shine
- Brassiness
- Color Fading

Key Benefits:
- Neutralizes unwanted brassiness in virgin and color-treated blonde hair
- Deeply nourishes to soften hair
- Enhances shine

Highlighted Ingredients:
- Magnesium: Strengthens the hair fiber.
- Amino Acids: Improve overall hair health by protecting against external agents.

Ingredient Callouts: This product comes in recyclable pac

DIORRouge Blush

Size: 0.21 oz / 6g·ITEM: 2686970

Color: 962 Poison Matte - a bold pink

22 Reviews

$45.00

when I first got the product I switched it with my finger and the colour picked up beautifully. it feels very soft and the pigment was very strong and didn't just rub off my fingers/hands right away. ...It does have a floral scent like most Dior products, but it is not overwhelmingly strong. I love wearing this with any make up look because it can be worn lightly for natural make up or built up for glam make up.

What it is: The iconic powder blush that gives a glowing look with a second-skin feel now comes in a 90%* natural-origin formula and 3 finishes.

What Else You Need to Know: Available in matte, satin, and shimmer finishes, this blush brings a year-round glow to a wide range of complexions while keeping skin hydrated for all-day comfort. The long-wearing, ultra-pigmented formula delivers buildable couture color for subtle to intense makeup looks.

ShiseidoComplete Cleansing Microfoam

ITEM: 2685469

Size: 6 oz / 180 ml

29 Reviews

$36.00

Good product...While I like this product because it cleanses well, I feel it leaves my skin a bit dry. ...Neither good or bad. Good product tho!...I bought this product back in July 2020 and I just finished it a few days ago.

What it is: A cleansing foam that removes makeup and impurities, moisturizes and improves the skin, prevents oxidation, and optimizes your skin's power to defend against daily damage while preparing your skin to absorb softener for skin that is visibly soft, smooth, and supple.

Skin Type: Normal, Dry, Combination, and Oily

Formulation: Mousse

Highlighted Ingredients:
- Japan's Kirishma Mineral Spring Water: Softens skin.
- Rice Germ Oil: Dissolves the look of impurities
- Hamamelis Extract: Helps softly polish the skin.

Ingredient Callouts: Free of parabens, phthalates, and hydroquinone.

Too FacedCocoa Bold Cream Lipstick

Size: 0.11 oz / 3.3 g·ITEM: 2600948

Color: Chocolate Strawberry - light pink nude

61 Reviews

$29.00

I’m so impressed with this product. The formula is creamy, but dry enough that it is long lasting. ...Too Faced really goes the extra mile to make their products stand out with cute branding and pleasant scents.

What it is: A fully loaded, nude cocoa color designed to be universally flattering, delivering insane payoff and a bold, buttery texture.

Formulation Type:
Lipstick

Ingredient Callouts: Free of parabens. It is also cruelty-free.

What Else You Need to Know: Ditch those basic, boring nudes and indulge in this ultra-decadent, chocolate-scented, rich, and creamy lipstick. These fully loaded, medium-to-full coverage nudes were designed to be flattering on all skin tones while delivering insane payoff in a buttery texture.

CommodityMilk- Personal Eau de Parfum Travel Spray

Size: 0.34 oz / 10 mL·ITEM: 2616423

Size + Concentration + Formulation: 0.34 oz / 10 mL

25 Reviews

$32.00

This product smells amazing!! It’s definitely for people who prefer sweet scents. ...I do not like the campfire “wood” note at all but I know it’s a trend in perfume now. Wish there was a Milk without it

Fragrance Family: Warm & Spicy

Scent Type: Warm & Sweet Gourmands

Key Notes: Iso E Super, Mahogany Wood, Tonka Bean

Fragrance Description: Milk Expressive’s warm notes of tonka bean and mahogany wood are made lustrous with Iso E Super and white cedar. Light as a feather, this sweet and caressing scent lays close like a second skin.

About the Bottle: The Personal fragrance is housed in an all-white bottle, illustrating the soft, ethereal nature found across the Scent Space. All Personal perfumes also have a minus sign after their name to further demonstrate their decrease in projection.

About the Fragrance: "In creating Milk- Personal, I wanted to capture the intimate nostalgia of a fall f

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“However, I do lose more hair in the shower after using specifically this conditioner. I also received the shampoo and the weekly softener, so when I skip this conditioner I don't lose as much hair and have noticed this trend over a month”
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“I love love love this perfume! It smells so good! I couldn’t get enough of the smell and it’s not overpowering like other perfumes tend to be”