Soft Bridesmaid Makeup

What it is: A non-comedogenic makeup primer with skincare benefits that blurs pores, controls shine, and locks makeup for up to 12 hours with a soft matte finish.

Finish: Matte

Skin Type: Normal, Oily, and Combination

Concerns: Oil and Pores

Highlighted Ingredients:

- Niacinamide: Helps minimize the appearance of pores.

- Bakuchiol: Helps visibly smooth skin texture and even skin tone.

- Lentil Extract: Helps reduce shine.

What it is: A finely milled, blurring, loose setting powder that delivers 24-hour shine control and a smooth matte finish for all day wear. Now in 7 shades! 

Highlighted Ingredients: 

- Performance Powder Microspheres: Create a silky-smooth texture.

- Surface-Treated Pigments: Aid in skin adhesion.

- Soft-Focus Powders: Visibly blur fine lines and improve the look of textured skin.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban, and contains less than one percent of synthetic fragrances.

What it is: A pair of handmade, vegan falsies that undetectably blends with your natural lashes for a soft-glam look.

Ingredient Callouts: This product is vegan, gluten-free, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: These flawless, handmade, vegan false lash styles undetectably blend with your natural lashes. Thoughtfully designed with eyeglass wearers in mind, layers of varying short hairs are lightly stacked onto a 100 percent cotton lash band. The Everyday Collection easily takes your look from day to night, adding the finishing touch to any soft or natural-glam moment.

What it is: A hybrid foundation with up to all-day wear that blurs skin, visibly minimizes oil, and boosts hydration.

Coverage: Medium

Finish: Natural

Formulation: Liquid

Highlighted Ingredients:
- Japanese White Rose Stem Cells: Quickly improve the appearance of skin tone and visibly minimize oil over time.
- Skin-Like Treated Pigments: Rapidly blur and feel like skin.
- Avocado and Mango Hydra-Blend: Boosts hydration for smooth-feeling skin.

Ingredient Callouts: This product is vegan and cruelty-free.

What Else You Need to Know: This versatile formula combines the coverage of a foundation with the benefits of a BB cream.

What it is: A buildable blush for cheeks and eyes with a hydrating, ultra-thin powder.

Highlighted Ingredients:
- Shea Butter: Reduces the overall feeling of dryness.
- Hyaluronic Acid: Provides immediate and long-lasting nourishment.
- Black Rose Oil: Provides antioxidant benefits that soothe skin.

What Else You Need to Know: This formula of powders and pigments is infused with emollient waxes to deliver buildable, long-lasting color that intensifies seamlessly. The powder cares for all skin types with an infusion of shea butter, hyaluronic acid, and black rose oil, blending easily for a second-skin feel.

What it is: An ultra-precise, ultra-slim brow pencil perfect for creating the thinnest hair-like strokes for naturally-defined brows.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, phthalates, and triclosan, and contains less than one percent of synthetic fragrances. This product is also vegan and cruelty-free.

What Else You Need to Know: With the thinnest 1.4-millimeter tip, this uniquely-shaped brow pencil gives you all the control with all the payoff.

What it is: An innovative gel-to-oil formula that starts glossy and leaves lips tinted while staying comfortable—never sticky—all day.

Formulation Type: Lip Stain

Benefits: Long-wearing

Highlighted Ingredients:
- Jojoba Seed Oil: Moisturizes and creates a protective barrier over lips to lock in hydration.
- Sunflower Seed Oil: Antioxidant-rich; soothes and protects from environmental stressors.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, and triclosan. It is also vegan and cruelty-free.

What Else Y