For the past decade, serums have been the new frontier in beauty. These liquid-to-gel formulas are packed with active ingredients that help plump, smooth, and protect hair. Here are some of the serums for hair available today.

$95.00
THE BEST FIX FOR THINNING HAIR!...My husband has been using this since March and after 12 weeks we are now officially seeing little baby hairs growing through! His hair is so much fuller and smoother. ...The best hair serum ever!...What also fascinates me is that despite its gel-like texture, it doesn't leave hair greasy at all, whether applied to wet or dry hair!
What it is: A daily, hair fall-targeting, fortifying serum for weakened hair prone to falling.
Hair Type: Straight, Wavy, Curly, and Coily
Hair Texture: Fine, Medium, and Thick
Hair Concerns:
- Anti-Aging
- Shine
- Thinning
Key Benefits:
- Re-anchors the Fiber to the Root
- Clinically Shown to Help Reduce the Rate of Hair Fall in Up to Six Weeks
- Provides a Soothing Effect, Decreasing Itchiness and Discomfort in Up to Six Weeks
Highlighted Ingredients:
- Creatine: Rebuilds and strengthens hair fiber from within.
- Ginger Roots: Protect against daily external aggressors and boost hair cell turnover.
- Aminexil 1.5%: Supports hair to anchor more solidly into the scalp.

ITEM: 2658805
Size: 3.04 oz / 90 mL
$94.50
I was a bit sceptical about the Shu Uemura Izumi Tonic Serum since sometimes serums can weight doen my fine hair snd make it look greasy. ...I apply 2 pumps of serum to damp hair on the bottom half of my hair focusing on the ends.
What it is: A lightweight, thickening hair serum infused with Japanese-sourced rice water that hydrates, repairs damage, reduces split ends, and strengthens fragile hair while leaving hair soft and shiny.
Hair Type: Straight, Wavy, Curly, and Coily
Hair Texture: Fine and Medium
Hair Concerns:
- Shine
- Volumizing
- Damage, Split Ends, and Breakage
Key Benefits:
- Leaves hair 30x stronger and increases hair diameter*
- Reduces split ends up to 91 percent and protects against future damage*
- Leaves hair strands soft, smooth, and shiny
Highlighted Ingredients:
- Rice Water: Rich in amino acids, vitamins, and antioxidants to help restore damage and prevent future breakage.
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$57.00
I use purple hair products in the shower, but when I add this priming hair serum to damp hair, I swear I see it tone my blonde before my eyes. ...It is the only heat protector that doesn’t leave my fine hair greasy. It gives my hair a nice shine, body and smells good. .
What it is: A brightening serum that tones and eliminates brassiness while replenishing moisture and protecting hair from heat damage.
Hair Type: Fine, Medium, and Thick
Hair Texture:Coily, Curly, Straight, and Wavy
Hair Concerns:
- Dryness
- Color Fading
- Brassiness

$95.00
It has amazing results on my hairs. This serum made my hairs to Grow and shine due to which I recommend this to buy if anyone has frizzy hairs. ...I have not seen new baby hairs yet, but I can definitely see an improvement in my hair loss!
What it is: A daily fortifying serum for weakened strands that minimizes fallout and maximizes beautiful hair.
Hair Texture: Straight, Wavy, Curly, and Coily
Hair Type: Fine, Medium, and Thick
Hair Concerns:
- Thinning
Key Benefits:
- Re-anchors the hair fiber to the root
- Supports the scalp barrier
- Visibly minimizes hair shedding
Highlighted Ingredients:
- Aminexil: Supports hair structure and growth, as well as scalp circulation.
- Ginger Root: Protects against daily external aggressors.

ITEM: 2127462
Size: 1.7 oz/ 50 mL
$86.50
Great serum!...Wonderful product for strengthening the hair. It smells pleasant and does not leave your hair greasy....Saved my hair from being cut off...Kerastase is expensive and it's also a great value, if you want to get your hair healthy, it's basically the ICU for hair. I have used one full bottle of serum (about 2 months) and repurchased because I am seeing new hairs about 2 inches long under thinning long hair!
What it is: An energizing leave-in hair serum that soothes, stimulates, and protects the scalp to support healthy hair lengths and restore damaged ends.
Hair Type: Fine, Medium, and Thick
Hair Texture: Straight, Wavy, Curly, and Coily
Hair Concerns:
- Damage/Split Ends/Breakage
- Dryness
- Shine

$84.00
I do agree with other reviews that the pump system and dual serum is a bit strange, but I haven’t had a problem with the pump and I just mix the two serums in my hand before applying to my hair....The only serum!...The one serum works! I have dry and oily (roots) fine hair.
What it is: A dual-action, repairing hair serum that transforms hair from very damaged to healthy and renewed with intense hydration and heat protection of up to 450 degrees.
Hair Type: Straight, Wavy, Curly, and Coily
Hair Texture: Fine, Medium, and Thick
Hair Concerns:
- Dryness
- Heat Protection
- Damage, Split Ends, and Breakage
Key Benefits:
- Strengthens Extremely Damaged Hair to Prevent Breakage
- Protects Against Heat Up to 450 Degrees
- Repairs Damage With Essential Nutrients and Intense Nourishment
Highlighted Ingredients:
- Gluco-Peptide: Enters the deepest layers of strands to strengthen and support growth.
- Wheat Protein Derivative: Smooths and repairs elastic

ITEM: 2632552
Size: 1.5 oz / 45 mL
$77.00
What it is: A lightweight scalp serum that is scientifically shown to increase hair density by up to 3X in as few as 16 weeks.
Key Benefits:
- Concentrated, visible-density-boosting complex promotes microcirculation to the scalp to help support hair growth
- Supports a healthy hair life cycle to increase overall appearance of hair density
- Microfluidic technology allows for fast, weightless absorption
Highlighted Ingredients:
- Density-Boosting Complex (Caffeine, CoQ10, and Green Coffee Oil): Stimulates the scalp to help boost follicle activity.
- Copper Peptides: Help support a healthy hair lifecycle.
- Biotin: Supports hair elasticity and helps strengthen hair follicles and strands.
What Else You Need to Kno

ITEM: 2758886
Size: 1.5 oz / 45 mL
$57.00
What it is: A multi-benefit night serum that strengthens, hydrates, and protects from breakage while you sleep for smooth, shiny results by morning.
Hair Type: Straight, Wavy, Curly, and Coily
Hair Texture: Fine, Medium, and Thick
Hair Concerns:
- Damage, Split Ends, and Breakage
- Dryness
- Frizz
Key Benefits:
- Cares for damaged hair overnight due to bleaching, coloring, and heat styling
- Intensely hydrates to restore hair’s strength and increase smoothness and shine
- In one use, helps fight up to one year of visible surface damage on hair

$89.00
i get really bad flare ups of psoriasis sometimes and even with the shampoo and scrub from this line my scalp can burn and itch BUT THISSSS immediately soothes my scalp and reduces inflammation. literally a miracle!!! AND for my fine hair girlies, this doesn’t make your hair greasy. i wanna give kerastase a big SMOOCH for saving my scalp...Beat serum for dandruff!! Made my scalp so soft and clean!
What it is: An intensive night serum for sensitive scalps prone to dandruff.
Hair Type: Straight, Wavy, Curly, and Coily
Hair Texture: Fine, Medium, and Thick
Hair Concerns:
- Color-Safe
- Flaky and Dry Scalp
Key Benefits:
- Removes loose dandruff flakes
- Creates shiner and smoother hair
- Reinforces and strengthens hair
Highlighted Ingredients:
- Salicylic Acid: Instantly peels dead cells and loose dandruff flakes away.
- Bifidus: Supports beneficial scalp bacteria for a healthy scalp.
Ingredient Callouts: Free of parabens and sulfates SLS & SLES.
What Else You Need to Know: This serum eliminates loose dandruff flakes with its eight-hour continuou

ITEM: 2858959
Size: 1.01 oz/30 mL
$42.00
Amazing Hair Serum...I used it every night into my hair cause of hair color make hairs so are dry . ...My new holy grail hair serum!...I was skeptical about trying this hair serum since I’ve tried so many high end serums trying to get my hair soft and healthy which none of them did.
What it is: A luxurious overnight nourishing leave-in serum formulated with niacinamide that nourishes, hydrates, detangles, and enhances shine in 8 hours.
Hair Texture: Straight, Wavy, Curly, and Coily
Hair Type: Fine, Medium, and Thick
Hair Concerns:
- Dryness
- Shine
- Damage, Split Ends, and Breakage









