Ruby Lip Gloss

What it is: A comfortable lip gloss that leaves lips feeling cushiony and moisturized with a glassy high shine finish without the stickiness.

Formulation Type: Lip Gloss

Highlighted Ingredients:
- Gloss-Lock Technology: A mixture of emollients for long-lasting shine.
- Jojoba Oil: For smooth and even gloss application.
- Vitamin E Acetate: Leaves lips feeling moisturized and cushiony soft.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, and cruelty-free.

What it is: A moisturizing lip gloss—enriched with skincare ingredients—that creates fuller-looking lips.

Highlighted Ingredients:
- Lip-Plump Effect Mustard Sprout Extract: Hydrates lips and defines contours, creating a fuller appearance.
- Peptides: Moisturize and enhance visible volume in lips.
- Vitamin A: Improves rough and dry skin for smoother-looking lips.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban, and contains less than one percent of synthetic fragrances. This product is also cruelty-free and gluten-free.

What it is: A kiss-proof, transfer-proof, and waterproof liquid lipstick with up to 24 hours of weightless wear and rich, matte color.

Formulation Type: Liquid Lipstick

Benefits: Hydrating, Long-wearing

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, and triclosan.

What Else You Need to Know: This good-for-lips formula comes packed with nutrients like passionfruit oil, coconut oil, and shea butter for a comfortable, next-to-naked feel. No bleeding, no feathering, and no touch-ups needed.

What it is: A liquid lip color with a whipped, mousse-like texture that delivers soft-focus and moisture-matte color.

What Else You Need to Know: The Powder Kiss Lipstick now includes a liquid lip color to give you that blurred, high-impact matte look and up to 10 hours of moisture. Its soft, mousse-like texture evenly coats lips with just the right amount of comfortable color, while the moisturizing matte formula provides excellent cushion, flexibility, and wear that will leave lips looking and feeling soft all day. It also features an hourglass-shaped applicator that perfectly hugs lips, filling in lines for a smoothing, blurring effect.

What it is: A gloss in a wide color range that conditions lips with a glass-like finish.

What Else You Need to Know: A unique lip gloss available in a wide variety of colors that creates a high-gloss, glass-like finish. Designed to be worn on its own or over lip pencil or lipstick, it's the perfect product for creating shine that lasts. It can impart subtle or dramatic color. It contains jojoba oil to help soften and condition lips.

What it is: A clean, high-shine, non-sticky lip gloss made with vitamin-rich oils for a nourishing burst of hydration and juicy, semi-sheer color.
Formulation Type: Lip Gloss

Benefits: Hydrating

Highlighted Ingredients: 
- Jojoba Oil and Goji Berry Extract: Hydrate lips so they feel smooth and comfortable.

- Cloudberry Seed Oil: Nourishes and moisturizes with high levels of vitamin C and E.

- Crushed Sapphire and Ruby Gemstones: Calm and soothe.

Ingredient Callouts: This product is gluten-free and cruelty-free.

What it is: An ultimate, gotta-have-it lip gloss with explosive shine that feels as good as it looks.

Highlighted Ingredients:
- Shea Butter: Conditions skin.

Ingredient Callouts: Free of parabens and phthalates. This product is also cruelty-free.

What Else You Need to Know: This universal lip luminizer delivers explosive shine in six shades that flatter all skin tones. One swipe of Gloss Bomb’s XXL wand leaves lips looking instantly fuller and smoother. The non-sticky formula is super shiny, and has an addictive peach-vanilla scent you just can't get enough of. Rihanna was obsessed with creating the perfect gloss that makes you want to put it on over and over again.

What it is: Lips look fuller and plumper after applying this high-shine, vibrant lip gloss.

Formulation Type: Lip Gloss

Benefits: Plumping

What Else You Need to Know: High-shine lip gloss enriched with moisturizing sunflower seed oil, ginger root oil, and peppermint oil. Helps hydrate and plump up lips with each application.

What it is: A silky matte lipstick that delivers up to 12 hours of full-coverage color and eight hours of moisture.

Formulation Type: Lipstick

Benefits: Long-wearing

What Else You Need to Know: This lipstick conditions and nurtures lips while providing immediate and up to eight hours of moisture. The comfortable formula is non-feathering, non-bleeding, non-flaking, and non-caking and leaves lips visibly fuller.

What it is: A bestselling, creamy, weightless, liquid lipstick that coats your lips in flawless color to become a transfer-proof, full-coverage, last-all-day stain.

Formulation Type: Lipstick

Benefits: Hydrating, Long wearing

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: This creamy formula is formulated with avocado oil and transforms into a veil of soft, comfortable, velvet pigment, with