Prom Eye Makeup

What it is: A travel-size of the award-winning nude eyeshadow primer that ensures vibrant, crease-free wear for up to 24 hours.

Ingredient Callouts: This product is free of parabens. It is also vegan, gluten-free, and cruelty-free.

What Else You Need to Know: This travel-friendly eye primer keeps eyeshadow crease-free, color vibrant, and application smooth. Formulated with polymer technology, this beauty essential serves as the perfect eyeshadow base for your eye makeup, filling in the look of any imperfections and prepping lids for all-day wear.

What it is: An exclusive formula that creates a spotlight effect on the eyes or face and provides a translucent wash of shimmer.

Ingredient Callouts: Free of parabens. This product is also cruelty-free.

What Else You Need to Know: This supremely buildable, bouncy powder highlights the eyes and cheeks with an effect that looks like a veil of crystal sparkle. Subtle and sheer with gorgeous luminosity, it can be used (as Mario uses it) as a topper to create a spotlight effect on the eyelids. When it’s hit by light, the sparkles glimmer and glow.

What it is: An essential collection of warm- and cool-toned, neutral eyeshadows for day-to-night wear in a travel-friendly palette.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, retinyl palmitate, hydroquinone, triclosan, and contains less than one percent of synthetic fragrances. This product is also cruelty-free and gluten-free.

What Else You Need to Know: This palette brings together eight eyeshadows that range from essential mattes to glam shimmers. Combining six favorite shades from the original Soft Glam Eye Shadow Palette and two shades from the cult-classic Norvina Palette, this collection features a fully pigmented, blendable formula.

What it is: A waterproof felt tip liquid eyeliner that draws a precise line for looks that last up to 24 hours.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance.

What Else You Need to Know: The star eyeliner from the Dior runway has been reinvented in a palette of intense shades in satin, matte, and pearly finishes. The ultra-flexible felt tip lets you adjust the thickness of your liner based on the pressure applied for natural to spectacular eye makeup looks.

Clinical Results: In an instrumental test on 30 subje

What it is: A pair of handmade, vegan falsies that undetectably blends with your natural lashes for a soft-glam look.

Ingredient Callouts: This product is vegan, gluten-free, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: These flawless, handmade, vegan false lash styles undetectably blend with your natural lashes. Thoughtfully designed with eyeglass wearers in mind, layers of varying short hairs are lightly stacked onto a 100 percent cotton lash band. The Everyday Collection easily takes your look from day to night, adding the finishing touch to any soft or natural-glam moment.

What it is: A collection of vegan and cruelty-free false lashes made from soft, lightweight fibers that mimic the look and feel of real lashes.

Ingredient Callouts: It is vegan, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: These high-quality false eyelashes enhance any look by adding subtle fullness, volume, and length. Each lash is handmade with soft fibers and an ultra-thin, clear nylon band to allow for easy application and comfortable wear. With proper care, you can wear these reusable styles 15 to 20 times.

What it is: A clean, creamy, gel-like eyeliner that deposits intense, long-wearing color with every smooth stroke.

Highlighted Ingredients:

- Vitamin E: Smooths, conditions, and protects.

- Argan Oil: Nourishes skin and hair.

- Kajal: Safe for waterline.

Ingredient Callouts: This product is clean, vegan, and cruelty-free.

What Else You Need to Know: Clean, high-impact artistry color join forces in a long wear, gel-like sharpenable pencil eyeliner that glides like a liquid and lasts all day.

What it is: A collection of natural-looking false lashes that don’t need measuring or trimming—perfect for first-time lash users. Just glue and go.

Ingredient Callouts: This product is vegan and cruelty-free.

What Else You Need to Know: Effortless lashes are the most easygoing lashes ever, featuring just a touch of added volume. Each style comes with a black cotton-thread lash band. These long-lasting styles can be worn up to 20 times per pair, so you can live in lashes.

What it is: A single set of vegan false lashes with a clear comfort-fit, cotton strip.

Ingredient Callouts: Free of parabens, phthalates, and latex. This product is also vegan and cruelty-free.

What Else You Need to Know: Tartiest™ Pro Cruelty-Free Lashes are available in many styles:

Sassy: Wispy, full, and fluffy.
Wifey: Flirty volume with V-shaped clusters.
GTL: Natural yet dramatic flutter.
Girl Boss: Layered dimension and length.
Goddess: Big, bold drama.
Center of Attention: Tapered length and volume.
Baddie: 3D, full-flutter.
Glamazon: 3D, extreme volume.
Heartbreaker: 3D length and wisp.