If you're looking for a shampoo that will leave your hair feeling strong, smooth, and revitalized, look no further than these keratin protein shampoos. Packed with nourishing ingredients, this type of shampoo is specially formulated to help repair and strengthen damaged hair. Whether you have dry, frizzy, or brittle locks, keratin protein shampoo can help restore your hair's natural shine and manageability. Say goodbye to dull and lifeless strands and say hello to healthy-looking hair that feels soft and luxurious.
$64.00
The lightweight, gel-like formula lathers easily and leaves my scalp feeling clean without stripping it. With keratin proteins, peptides, and hydrating botanicals, it helps strengthen my hair and reduce breakage — I’ve noticed less shedding in the shower and my hair feels more resilient. ...It’s made with keratin proteins to maintain a healthy scalp to make room for healthy growth.
What it is: This gentle shampoo supports healthy growth and thickness by clearing debris from the follicle, balancing the microbiome, and nourishing hair and scalp with Alpha Keratin 60ku CLINICAL® protein and other fast-acting ingredients. Perfect for anyone with thinning hair.
Hair Type: Fine and Medium
Hair Texture: Straight, Wavy, Curly, and Coily
Hair Concerns:
- Thinning
- Scalp Buildup
- Volumizing
$61.00
I’ve loved trying the Virtue Smooth Shampoo. My hair feels so soft after use. It has Alpha Keratin 60ku® protein in it, which helps smooth out my damaged hair. ...I love the fact that it has Alpha Keratin 60ku protein. I feel my cuticles are smoother and that my hair has less frizz.
What it is: A smoothing shampoo that works to both cleanse and calm unruly hair.
Hair Type: Fine, Medium, and Thick
Hair Texture: Wavy and Curly
Hair Concerns:
- Frizz
- Straightening/Smoothing
- Damage/Split Ends/Breakage
$61.00
My hair is also highlighted and I find most volume products dry out my hair. I love this shampoo because it contains protein to strengthen and protect my hair from damage. ...Gifted by Virtue Labs, this shampoo makes my hair feel fuller and softer. The Alpha Keratin 60ku®, healing protein that repairs damaged hair and I am excited to keep using it consistently to see a difference.
What it is: A luxurious shampoo that dissolves excess oil, lifts the roots, and plumps each strand for weightless, long-lasting body.
Hair Type: Fine and Medium
Hair Texture: Straight and Wavy
Hair Concerns:
- Volumizing
- Damage/Split Ends/Breakage
- Oily Scalp
$64.00
Virtue Colorkick De-brassing Shampoo with Alpha Keratin is not only for blonds. ...The company uses a proprietary protein called Alpha Keratin 60ku which is said to be identical to the Keratin our bodies already possess.
What it is: A gentle, sulfate-free shampoo made with all-natural colorants to tone, neutralize, and brighten all shades of color-treated and natural hair.
Hair Type: Fine, Medium, and Thick
Hair Texture: Straight, Wavy, Curly, and Coily
Hair Concerns:
- Brassiness
- Color Fading
- UV Protection
$61.00
This shampoo has been so good for my dry, damaged hair. ...Formulated with a first-of-its-kind Alpha Keratin 60ku®, this shampoo works to rebuild damaged hair with each use.
What it is: A shampoo that rebuilds damaged hair with each use, gently dissolving daily buildup while filling in cracks of damage to leave hair healthy, soft, and supple.
Hair Type: Fine, Medium, and Thick
Hair Texture: Straight and Wavy
Hair Concerns:
- Damage/Split Ends/Breakage
- Dryness
- Color Fading
$61.00
This shampoo was really great for my hair ! It has keratin in it and made my hair so soft and smooth ! ...Virtue Curl Shampoo is an absolute must-have for anyone with curls!
What it is: A rich, non-drying shampoo that gently cleanses and maintains the natural curl pattern while removing excess oils and buildup.
Hair Type: Fine, Medium, and Thick
Hair Texture: Wavy, Curly, and Coily
Hair Concerns:
- Curl Enhancing
- Color Safe
- Oily Scalp
$40.50
only use clarifying shampoos once a week...For everyone saying it’s not good because of how it drys out your hair or it’s too squeaky clean... it’s only meant to be used once or twice a week maybe even less. It’s a clarifying shampoo so it removes dirt and oils and buildup!!...Fabulous Clarifying Shampoo- MY NEW FAVORITE...It also did not dry my hair out the way some clarifying shampoos do. And it has that wonderful Moroccanoil scent also.
What it is: A deep-cleansing, color-safe shampoo that removes everyday buildup and restores hair and scalp to a healthy balance.
Hair Type: Fine, Medium, and Thick
Hair Texture: Coily, Curly, Straight, and Wavy
Hair Concerns:
- Scalp Buildup
- Color Safe
$42.00
Very little sodium so it works well with keratin or other frizz fighting treatments that are broken down by SLS and sodium products. ...I have used many purple shampoos over the years to conserve high quality salon highlights.
What it is: An ultra-violet shampoo that tones brassy hues and is clinically shown to strengthen and hydrate for hair that’s soft, bright, and more manageable.
Hair Texture: Straight, Wavy, Curly, and Coily
Hair Type: Fine, Medium, and Thick
Hair Concerns:
- Dryness
- Damage, Split Ends, and Breakage
- Brassiness
Key Benefits:
- Tones brassiness
- Strengthens and prevents future breakage
- Gently cleanses
Highlighted Ingredients:
- Bond-Fortifying Technology: Targets and strengthens hair bonds that are most prone to breakage.
$39.50
I have thin, long hair with an oily scalp but dry ends. This shampoo, enriched with Vegan Keratin—a highly moisturizing protein that seals, reinforces, and smoothens the hair cuticle—really does its job well by cleansing without drying it out. ...I love this product that I received for testing purposes because it helped my keratin treated hair stay smooth and silky!
What it is:
A rich yet lightweight formula that cleanses hair and helps provide a smooth, shiny, and frizz-free finish.
Hair Texture: Straight, Wavy, Curly, and Coily
Hair Type: Fine, Medium, and Thick
Hair Concerns:
- Shine
- Straightening/Smoothing
- Color Safe
$57.00
Usually I stray away from protein shampoos but this one is nice. It lathers nicely and you I need a lot. ...Briogeo is now one of my go-to shampoos for special events. It is a water-activated treatment shampoo that gently cleanses severely damaged hair while strengthening it with vital nutrients.
What it is: A concentrated water-activated shampoo that gently cleanses severely damaged hair while strengthening it with vital nutrients, using only a third the amount of traditional shampoos.
Hair Type: Straight, Wavy, Curly, and Coily
Hair Texture: Fine, Medium, and Thick
Hair Concerns:
- Color-Safe
- Damage, Split Ends, and Breakage
- Dryness
Key Benefits:
- The concentrated formula creates a rich, creamy lather for an ultra-nourishing, non-stripping cleanse
- Sustainably formulated and packaged for minimal impact and maximum benefits
- Formulated with Briogeo’s proprietary Rice Complex that strengthens and protects hair from future damage
Highlighted Ingredients:
- P
