Looking to achieve luscious, healthy-looking locks? Look no further than our collection of keratin hair products. Whether you're battling frizzy hair, seeking smoother strands, or simply wanting to strengthen and nourish your hair, these products are designed to deliver salon-worthy results right in the comfort of your own home. Packed with the power of keratin, a protein naturally found in hair, these products work to repair and protect your tresses, leaving them looking and feeling their absolute best. Explore our range of keratin hair products and say hello to hair that's irresistibly soft, shiny, and oh-so-gorgeous.

$61.00
Weightless hair!...I love the fact that it has Alpha Keratin 60ku protein. I feel my cuticles are smoother and that my hair has less frizz. ...This smooth shampoo is really gentle on my hair and it smells really great. I love that this shampoo gives my hair great shine an does a great job at giving my hair lots keratin.
What it is: A smoothing shampoo that works to both cleanse and calm unruly hair.
Hair Type: Fine, Medium, and Thick
Hair Texture: Wavy and Curly
Hair Concerns:
- Frizz
- Straightening/Smoothing
- Damage/Split Ends/Breakage

$52.00
When I use this, I love that it takes the place of so many styling products. If you're looking for a product that leaves your hair healthier while making your hair look gorgeous at the same time, this is it! ...I use 6-in-1 Styler mixed with Moisture-Defining Whip prior to AirWrapping my hair and BAM, gorgeous curls that last all day & all night BUT WITHOUT ANY DAMAGE!
What it is: A universal styling cream that primes hair to add softness, shine, and light hydration while strengthening, polishing, and protecting from heat.
Hair Type: Fine, Medium, and Thick
Hair Texture: Straight, Wavy, and Curly
Hair Concerns:
- Shine
- Heat Protection
- Color Safe

$64.00
I was looking for a product that would repair my hair while I used it, and this is amazing because it has keratin in it. ...I love a shampoo that helps with my specific hair needs. As someone with very fine hair, I’ve enjoyed using this product.
What it is: This gentle shampoo supports healthy growth and thickness by clearing debris from the follicle, balancing the microbiome, and nourishing hair and scalp with Alpha Keratin 60ku CLINICAL® protein and other fast-acting ingredients. Perfect for anyone with thinning hair.
Hair Type: Fine and Medium
Hair Texture: Straight, Wavy, Curly, and Coily
Hair Concerns:
- Thinning
- Scalp Buildup
- Volumizing

$49.50
Kinda smells like grapefruit or some sort of citrus fruit, which I like! Love that this product has keratin. This product does everything it claims. ...good keratin brand...I have wavy to curly hair, prone to dryness and frizz. This product makes my hair soft and shiny.
What it is: A nourishing, lightweight conditioner to enhance manageability, reduce flyaways, and protect against damage.
Hair Type: Fine, Medium, and Thick
Hair Texture: Straight, Wavy, Curly, and Coily
Hair Concerns:
- Damage/Split Ends/Breakage
- Dryness
- Frizz

$90.00
What it is: An advanced leave-in treatment mask with rosemary extract and 5% vegan keratin that smooths, softens, and strengthens hair immediately and over time.
Hair Texture: Straight, Wavy, Curly, and Coily
Hair Type: Fine, Medium, and Thick
Hair Concerns:
- Damage, Split Ends, and Breakage
- Frizz
- Straightening and Smoothing
Key Benefits:
- Softer, smoother, healthier hair after first use
- Long-term strengthening, repair, and protection
- Minimizes frizz
Highlighted Ingredients:
- Rosemary Oil/Water/Extract: Smooths, softens, and nourishes.
- 5% Vegan Keratin: Strengthens, restructures, and fortifies weakened strands.

$19.00
It looks like I just did a keratin. The BEST!...It strengthen and protect the hair’s keratin structure. Gifted by moroccanoil.
What it is: A conditioner that imparts optimal nourishment to fight frizz, flyaways, and static while protecting hair against the effects of humidity.
Hair Type: Straight, Wavy, Curly, and Coily
Hair Texture: Fine, Medium, and Thick
Hair Concerns:
- Frizz
- Shine
Key Benefits:
- Reduces frizz, flyaways, static
- Protects against humidity
- Boosts softness and shine
Highlighted Ingredients:
- Argan Oil: Nourishes, enhances manageability, and reduces frizz.
- Jackfruit Extract: Hydrates the hair for increased frizz resistance.
- Amaranth Oil: Binds to the hair fiber to protect its keratin structure.
Ingredient Callouts: Free of parabens and sulfates SLS & SLES.

$19.00
I am noticing less frizz on my baby hairs and new growth hairs after using. Gifted by moroccanoil...My hair is a fan of it...It gives my hair the hydration it needs and makes it look super shiney and healthy as it also makes my flyaway hairs non existent.
What it is: A gentle, nourishing shampoo to fight frizz, flyaways, and static while protecting hair against the effects of humidity.
Hair Type: Straight, Wavy, Curly, and Coily
Hair Texture: Fine, Medium, and Thick
Hair Concerns:
- Frizz
- Shine
Key Benefits:
- Reduces frizz, flyaways, and static
- Protects against humidity
- Boosts softness and shine
Highlighted Ingredients:
- Argan Oil: Nourishes, enhances manageability, and reduces frizz.
- Jackfruit Extract: Hydrates the hair for increased frizz resistance.
- Amaranth Oil: Binds to the hair fiber to protect its keratin structure.
Ingredient Callouts: Free of parabens and sulfates SLS & SLES. It is also crue

$19.00
Improves hair texture possible split end repair...The silicates and the keratin more likely contributed to the comb-ability of my hair which improved after using this product. ...A Miracle for Damaged Hair!...Moroccanoil Moisture Repair Conditioner is a game changer! My hair is now soft, silky, and nourished. Its gentle formula, enriched with argan oil and keratin, makes daily use a treat.
Which hair texture is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coily
Hair Type: Fine, Medium, and Thick
Hair Concerns:
- Damage/Split Ends/Breakage
- Dryness
- Color Safe
What it is:
A moisture-balancing conditioner that gently cleanses and detangles hair while infusing each strand with antioxidant-rich argan oil and other nutrients.

ITEM: 2329811
Size: 2 oz/ 60 mL
$26.00
Curly hair treat!...This product is a must have for curly hair. It really adds moisture for dry or damaged hair. ...I have used a number of Virtue products and this is great. Not much more hydrating than the Virtue range for thinning hair so I will stick to that range because I prefer the texture and result.
What it is: A conditioner to nurture and bring dry, damaged, and depleted hair back to hydrated health.
Hair Type: Fine, Medium, and Thick
Hair Texture: Straight and Wavy
Hair Concerns:
- Damage/Split Ends/Breakage
- Dryness
- Color Fading

$46.00
What it is: A fast-drying touch-up spray that quickly covers roots and grays with microfine powder pigments.
Hair Type: Straight, Wavy, Curly, and Coily
Hair Texture: Fine, Medium, and Thick
Hair Concerns:
- Oiliness
- Color Safe
- UV Protection
Key Benefits:
- Quickly covers grays and roots
- Blends seamlessly for natural-looking coverage
- Absorbs dirt and oil
Highlighted Ingredients:
- Natural, Microfine Mineral Colorants: Conceal unwanted gray roots and regrowth by adhering to hair fibers.
- Rice Starch: Absorbs dirt and oil to quickly cleanse and refresh your hair and style.









