Dark Smokey Eye Makeup

What it is:
A waterproof, black gel eye pencil that lasts.

What it does:
This ultra-pigmented gel cream pencil instantly creates bold, sultry eye looks. Its slim, retractable tip glides effortlessly over your upper and lower lash lines. This waterproof formula won't fade, crease, or smudge, leaving smooth, precise, and liquid-like lines.

What it is: A carbon black mascara that adds dense volume, extends length, and creates curl while conditioning for softness and flexibility.

What Else You Need to Know: The gigantic molded brush stores the optimal amount of mascara in three reservoirs that allow for the maximum amount of mascara with each stroke while keeping lashes from clumping together. The tip of the brush allows for precision in accentuating lower lashes and small hairs at the corners of eyes. The final result: extreme dimension that won't smudge, clump, or flake.

What it is: A collection of mini eyeshadow palettes with four base shades, plus one exclusive topper to transform and shift your eye makeup look to a new color dimension.

What Else You Need to Know: These mini eyeshadow palettes inspired by psychedelic gardens, include a light-reflecting glitter topper to use on its own or over other shades. The topper will allow you to shift all your makeup looks in a flash. The mirror is removable and conveniently sized to fit inside a purse. Hypnotic Yellow Sunflower is a sunny mix of yellows and oranges. Strange Red Poppy has dark and glamorous hues of red. Mystic Brown Mushroom is a combination of nude and earthy shades. Freaky Pink Rose is a fairy-like pink and rosy tones.

All palettes were developed

What it is: A cocoa powder-infused palette that features 18 ultra-creamy, rich, and chocolatey shades and pops of deliciously bold candy color.

Ingredient Callouts: Free of parabens. It is also cruelty-free.

What Else You Need to Know: Velvety mattes, sugary shimmers, and melted metallics all work together in countless combinations to create the most naturally decadent looks you’ve ever experienced. The silky-smooth formula blends effortlessly and rich, high-pigment shadows offer true color payoff. The palette smells like molten chocolate cake.

This Palette Contains:
- 18 x 0.039 oz/ 1.1 g Eyeshadows in Milk It (white with pink champagne pearl), Buttercream (light tan), Gold Digger (yellow gold), Skinny Dipped

What it is: An all-in-one palette for immediate, effortless looks, from on-the-go to ultra-glam.

Ingredient Callouts: Free of parabens, phthalates, mineral oil, and sulfates SLS & SLES. It is also cruelty-free.

What Else You Need to Know: Nouveau Palette’s reinvented mattes and multidimensional metallics leave everything to your imagination with amped-up neutrals, perfect pops of color, and a fresh green story that feels ethereal. *Three shades (Wisteria, Paloma, and Metro) are not for use near eyes.

This Palette Contains:
- 9 x 0.047 oz/ 1.3 g Eyeshadows in Wings (metallic silver green with sparkling reflect), SLE (metallic blonde gold), Belle (metallic antique bronze), Lili (metallic rose gold with multidime

What it is: An eyeshadow stick with up to 24 hours of long wear and creamy, rich color that glides effortlessly, blends, and builds—without tugging, flaking, smudging, or creasing.

Highlighted Ingredients:
- Raspberry Stem Cells: Ensure a smooth application.
- Hyaluronic Acid: Hydrates and primes skin.
- Multidimensional Pigments: Impart lustrous, high-impact shimmer.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance.

What Else You Need to Know: The iconic Caviar Stick Eyeshadow—now in a long

What it is:
An everyday to night palette with 14 shades, including essential mattes and glam shimmer finishes.

What it does:
This palette features 14 shades in ultra-matte, duo chrome, and metallic finishes that let you create softly-glamorous looks any time. Each shade is fully-pigmented and easy to blend. The palette is luxuriously packaged, with a large mirror and double-ended brush.

What it is: A nude eyeshadow palette with two easy-to-wear, satin-matte eye looks—one cool, one warm—with a creamy, velvet formula that is smoothing and flattering for all.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also gluten-free and cruelty-free.

What Else You Need to Know: This palette includes three cool, caramel-brown shades and three warm, bronze shades for a universally flattering nude-toned, smokey eye look.

What it is: A provocative blend of 12 decadent eyeshadows, including seductive, jewel-toned metallics and rich neutral shades.

Ingredient Callouts: Free of parabens, phthalates, mineral oil, and sulfates SLS & SLES. It is also cruelty-free.

What Else You Need to Know: Ranging from neutrals to vivid pops of color, these 12 full-pigment, easy-to-blend eyeshadows deliver high color payoff and buildable intensity.

This Palette Contains:
- 12 x 0.04 oz/ 1.13 g Eyeshadows in Smoke (metallic, silverish taupe with green-gold reflects), Moonlight (duochrome lavender with a sparkling pink-opal shift), Fireside (metallic rosy copper with sparkling reflects), Divine (duochrome vivid purple with a sparkling pink-pearl shift), Crown (du