Waterproof Beach Makeup

What it is: A buildable, highly pigmented waterproof eyebrow pomade crayon that instantly fills for soft, full brows that stay smudge-proof up to 12 hours.

Highlighted Ingredients:

- Vegan Waxes: Create soft, flexible hold.

- Hemp-Derived Cannabis Seed Oil: Condition and nurture for soft-feeling brows.

Ingredient Callouts: This product is vegan, gluten-free, and cruelty-free.

What Else You Need to Know: This smudge-proof eyebrow pencil has a wide, angled tip that instantly fills and shapes brows with a few quick swipes without budging or fading.

What it is: A long-lasting, do-it-all eyeshadow, made more effortless with a dual-ended component and a budge-proof formula that stays put for up to twenty-four hours. Features Artist-curated, complementary matte and shimmer shades to swipe-and-go.

What Else You Need to Know: This formula glides onto lids for tug-free coverage. It can be used to shade, define, smoke up, or highlight eyes. Create instant looks that last with 24 hours of non-creasing, color-true wear that’s also waterproof and an ultra-creamy buildable formula.

What it is: A lash lifting, waterproof mascara that targets every single lash for instantly longer, thicker, and more lifted lashes with no clumps.

Formulation Type: Volumizing, Lengthening

Benefits: Long-wearing, Waterproof

What Else You Need to Know: This mascara has up to 24 hours of waterproof wear and pushes up lashes for an eye-opening effect to create fully fanned-out volume with no flakes. The lightweight formula doesn’t weigh on lashes so it’s comfortable all day and is the perfect mascara for sensitive eyes or contact lens wearers.

Clinical Results: In a consumer test realized on a panel of 103 women:
- 95% saw instant lash lift
- 94% saw instant volume
- 90% saw clump-free lashes

What it is: A lightweight, waterproof** setting spray to prime and set your makeup for up to 16 hours* without melting, fading, or settling into fine lines.

*tested on 30 people

**tested on 32 people

Highlighted Ingredients: 
- Film-Former Polymers: Form a strong but flexible, breathable film across the skin to keep makeup in place.

- Japanese Green Tea: Supports the natural moisture barrier for soft, hydrated skin.

- Aromatic Resin: Blurs the appearance of pores.

What it is: A bestselling cream eyeshadow stick that glides on with ease and lasts for 24 hours.

What Else You Need to Know: Prime, define, or highlight with buildable shadow shades and three finishes to complement all skin tones, eye shapes, and looks. The creamy, blendable stick glides on tug-free. The waterproof, long-lasting, color-true formula stays put for 24 hours without settling, creasing, smudging, or flaking.

What it is: A long-lasting, ultra-black, waterproof mascara that creates fuller, well-defined lashes while supporting lash health.

Formulation Type: Volumizing

Benefits: Long-wearing and Waterproof

Ingredient Callouts: It is vegan.

What Else You Need to Know: This is a waterproof, ultra-black, buildable mascara that instantly defines and separates every lash with its multidimensional brush. It’s long-lasting yet easy to remove and doesn’t clump, run, or flake. It’s also formulated and enriched with plant-based proteins and vegetable-derived waxes to smooth and condition lashes.

What it is: A micro-tip brow pencil with a built-in spoolie that delivers precise, ultra-pigmented color, and up to 24 hours of smudge-proof and waterproof wear.

What Else You Need to Know: Ideal for thin brows, this micro-thin precision pencil glides on smoothly to provide up to 24 hours of waterproof, transfer-proof color. Its narrow, ultra-pigmented pencil adds definition and shape and easily creates a natural, sculpted look. It comes complete with a spoolie brush for ultimate blendability. The pencil is sweat-proof, smudge-proof, and fragrance-free. It’s ophthalmologist-tested and does not contain animal-derived ingredients.

What it is: A creamy, twist-up, waterproof eyeliner pencil that glides on smoothly for intense color that won’t budge for up to 12 hours.

Highlighted Ingredients:
- Avocado Oil and Ceramides: Provide a smooth glide and tug-free application.
- Aloe Vera Extract: Helps soothe and nourish the lash line.

Ingredient Callouts: This product is vegan, gluten-free, and cruelty-free.

What Else You Need to Know: The eyeliner that helps you create limitless looks is as easy as twist, sharpen, smudge. The detachable sharpener provides precise application and sharp wings and the built-in smudger provides an immediate smoky-eye look. This clean, ophthalmologist-tested formula is waterline-safe and glides on smooth without any pu

What it is: A lifting and lengthening waterproof mascara that holds curl and adds subtle volume for the most natural-looking, defined lashes possible.

Formulation Type: Lengthening

Benefits: Waterproof

Highlighted Ingredients:
- Monoi Oil and Marigold Extract: Condition, fortify, and strengthen lashes to look and feel healthier.
- Vegan Lash Lift Technology: Four vegan waxes bind together to lift, define, and keep each lash held up.

Ingredient Callouts: This product is vegan, gluten-free, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: This smudgeproof, high-performing, clean mascara holds its own through sweaty days, tears, swimming, and late nights. The nourish

What it is:
An ultra-pigmented, waterproof color for the eyes that won’t crease or smudge.

What it does:
This intense color provides a lasting coverage for the eyes. It stands up to everything the day can dish out and transitions well into evening without creasing or transferring.