Gold Mascara

What it is:
A revolutionary conditioning mascara to flaunt a faux lash look.

What it does:
Grande Mascara lets you get the faux lash look with your own natural lashes. This exclusive, rich-black mascara not only provides extreme length and volume, but it’s infused with lash-loving blend of peptides, panthenols, and natural waxes to condition lashes while you coat and promote healthier-looking, longer lashes over time.

What it is: A volumizing mascara that delivers up to 17 times more volume and up to 24 hours of ultra-dramatic wear—the buildable formula you love, now with more volume.

Formulation Type: Volumizing

Benefits: Long-wearing

Highlighted Ingredients:
- 2% Bonding Complex: Helps lashes look stronger and fuller.
- Onyx Black Pigments: Provide an ultra-black intensity.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance.

What Else You Need to Know: Lancôme’s most volumizing mascara&r

What it is: An iconic defining mascara that creates the look of longer lashes with a flake-free, non-clumping formula.

Ingredient Callouts: Free of sulfates SLS and SLES, formaldehydes, phthalates, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban, and contains less than one percent of synthetic fragrances.

What Else You Need to Know: This lengthening mascara defines lashes using polymers formulated to lift and lengthen. The comb-like brush compliments the lengthening formula with a "hedgehog" bristle pattern that dispenses the perfect amount of product while separating for a natural eyelash look.

What it is:
A game-changing mascara that gives lashes the appearance of volume, length, and elastic stretch in just one coat.

What it does:
Developed with plastic surgeons, Superhero™ mascara is like skin care for your lashes. The proprietary Elastic Stretch Technology stretches the look of your lashes wider and longer, and wraps each individual lash in a volume-boosting, lengthening, ultra-conditioning coat of support and color for the strongest, thickest, most defined results. Powerful lash-lifting polymers, volumizing collagen, strengthening biotin, proteins, and peptides combined with super black pigment and the Lash-Changing Power Brush work together to coat every lash from base to tips.

What it is: A triple-action, clean mascara that instantly curls, lengthens, and volumizes lashes.

Formulation Type: Volumizing, Curling, Lengthening

Benefits: Long-wearing

Highlighted Ingredients:
- Date Fruit Extract: Retains moisture for softer, more flexible lash hairs.
- Saffron Flower Extract: Strengthens lashes and prevents premature hair loss.
- Avocado Oil: Is rich in antioxidants that condition and strengthen lashes

Ingredient Callouts: This product is vegan, gluten-free, and cruelty-free.

What Else You Need to Know: Enriched with date fruit extract, avocado oil, and arginine to moisturize and protect, this ophthalmologist-tested mascara is like skincare for your lashes. It instan

What it is: An intense thickening mascara infused with omega fatty acid-rich castor oil to promote lush, dense-looking lashes with unbeatable shine and glossiness.

Highlighted Ingredients:
- Castor Oil: Promotes stronger, thicker, bolder-looking lashes while preventing breakage.
- Natural Wax Blend: Provides a buildable formula.
- Hemispherical Powders: Promote natural brilliance, shine, and glossiness.

Ingredient Callouts: Free of parabens. This product is also vegan and cruelty-free.

What Else You Need to Know: Say goodbye to thin, wimpy lashes. GrandeDRAMA's buildable, no-flake, vegan formula instantly lifts, lengthens, and adds volume to your lashes like never before.

What it is: An ultra-conditioning lash treatment primer that delivers volume to your lashes before you even apply mascara.

Highlighted Ingredients:
- Cellulose: Plant-derived thickening agent.
- Caranuba Wax: Emollient from the leaves of the carnauba palm to ensure a smooth application.
- Olive Esters: Help condition and protect lashes.

Ingredient Callouts: Free of parabens, phthalates, mineral oil, retinyl palmitate, oxybenzone, and triclosan. This product is also cruelty-free and gluten-free.

What Else You Need to Know: This lash primer lengthens and strengthens with nurturing, plant-based conditioners to fend off flaking and fall-out.

What it is: A long-wearing, buildable, and waterproof mascara that instantly delivers extravagant volume, length, curl, and lift.

Formulation Type: Volumizing, Curling, Lengthening

Benefits: Long-wearing, Waterproof

Highlighted Ingredients:
- Plant Leaf and Stem Extract: Promote stronger-, healthier-looking lashes.
- Olive Oil: Conditioning oil to nourish lashes.
- Copolymer Duo: Lightweight wax to hold lash lift.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, cruelty

What it is:
A kohl-pigmented mascara that delivers instant volume and super-saturated length for dramatically dark, stretched-out lashes.

What it does:
This creamy, kohl-pigmented mascara builds volume lash by lash, as opposed to traditional volumizing formulas that create the appearance of volume by clumping lashes together. The result is thicker, longer, bolder lashes in an instant—the perfect complement to any eye look.

What it is:
A lengthening mascara that curls, volumizes, lifts, and separates lashes for an "out-of-here" look—now available in three vibrant shades.

What it does:
This breakthrough bestseller reveals lashes you never knew you had! The specially designed brush features staggered bristles that grab close to the root, boosting length and volume beyond belief.