Anime Eye Makeup

What it is: A vegan and cruelty-free false eyelash starter kit featuring the bestselling style, Sweet and Subtle.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, and sulfates SLS & SLES. It is also vegan, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: This set includes one pair of vegan false lashes in style Sweet and Subtle, a mini-size angled false lash applicator, and a full-size clear brush-tip eyelash adhesive. Sweet and Subtle is a natural volume, medium-length crisscross lash for a subtle yet striking effect. They can be worn up to 15 to 20 times with proper care. Clear brush-tip eyelash adhesive is long-lasting and latex-free. The mini applicator’s

What it is: A revolutionary tubing mascara with a 24-hour flake-free and smudge-proof formula that has lengthening ‘tubes’ that wrap lashes for XL length, lift, and lash love.

Formulation Type: Curling and Lengthening

Benefits: Long-wearing

Highlighted Ingredients: 
- Shea Butter: Moisturizes.

- TLC Complex with Niacinamide, Biotin, and Panthenol: Provides thicker, longer, more conditioned-looking lashes.

- Tubing XL Peptide Blend: Provides extra length, lift, and pigment.

What it is: A high-impact, high-drama mascara with a jumbo brush that fans out lashes while thickening, curling, and lifting for the ultimate eye-opening effect.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, and phthalates. This product is also vegan and gluten-free.

What Else You Need to Know: Designed exclusively for this mascara, the jumbo brush grabs and visibly pushes each and every lash upward. The unique formula creates a long-lasting curl that holds in place.

What it is: A vegan mascara that delivers a 35 percent increase in curl while also lengthening, volumizing, and conditioning lashes for 24-hr smudge-proof, flake-free wear.

Highlighted Ingredients:
- Olive Esters: Condition, treat, and protect lashes.
- Rice Bran Wax: Natural wax that helps lengthen the appearance of lashes.
- Carnauba Wax: An emollient from the leaves of the carnauba palm to ensure a smooth application.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, phthalates, mineral oil, and triclosan. This product is also vegan, cruelty-free, and gluten-free.

What it is: A lengthening and volumizing mascara designed to deliver sexy, extension-effect lashes that curl with every coat.

Formulation Type: Volumizing, Lengthening

Highlighted Ingredients:
- Biotin: Supports strong, healthy-looking lashes.
- Collagen: Visibly boosts lash volume.
- Peptides: Enhance the look of lash length and fullness.

Ingredient Callouts: Free of parabens, phthalates, mineral oil, and sulfates SLS & SLES. It is also cruelty-free.

What Else You Need to Know: Meet the ultimate mascara, a formula for extension-effect lashes that curl with every coat. Create extreme volume while lengthening and sculpting your lashes from root to tip—without any flaking, clumping, or smudging.

What it is: A bestselling luxury eye pencil that glides on ultra-creamy and delivers long-lasting eyeliner looks that won’t smudge—now in viral shade, Space Cowboy.

Highlighted Ingredients:
- Vitamin E
- Jojoba Oil
- Cottonseed Oil

Ingredient Callouts: Free of parabens. It is also vegan, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: The Space Cowboy eyeliner gives you a warm shimmery nude liner in the same 24/7 formula—so you get a smooth application without dragging or pulling. Once dry, this eyeliner pencil is waterproof and smudge-proof for up to 16 hours of wear. Try it and see why it’s the number-one luxury eye pencil.

What it is:
An easy-application, waterproof liquid liner that stays on all day and night.

What it does:
This easy-glide, quick-dry precision liner stays in place until you say when—no smudges, feathering, or running. The thin, marker-like tip is easy to use, even for the beauty beginner, and delivers any look—from a thin line to a bold, dramatic stroke. It goes on smoothly without skipping, smudging, or pulling, and lasts all day.

What it is: A three-in-one, retractable eyeliner whose super-creamy, waterproof formula delivers intensity and convenience.

What Else You Need to Know: This long-wear eyeliner pencil is so creamy, it can achieve any look. Its rich texture blends perfectly to intensify your eyes in a flash.